Here Susan shares her experience using Wes of Real Estate Geelong to sell her Herne Hill home. She talks about how the entire experience was 10 out 10 and she would only recommend Wes as her agent of choice. The entire process was stress free, easy and Wes exceeded Susans expectations on price and service. Susan explains how there had been a fair number of people through but no one coming good with the right offer and so instead of lowering the price Wes suggested he would increase the price which he did and sold it in less than 3 weeks.
Agents chasing commission will always push to lower the asking price because it makes their job easier BUT NOT WES. Agents are trained in conditioning techniques to convince vendors to accept a lower price starting with feedback from the very first open. Agents will ask for feedback from people that are not even interested so they can present that negative feedback to the vendor as conditioning step number 1.
Wes on the other hand is driven to exceed all comparable sales and is NOT interested in collecting or presenting negative feedback to the vendor. The analysis Wes does before he sells any property takes upwards of two days and determines mathematically exactly where the home sits against every other sale in the area and why.
He extracts every detail to determine exactly where one property differs to another and the condition of all of those items and features. He leaves no stone unturned starting by comparing land sizes to the m2 including orientation of the block, positioning, views or no views, possible development options, can be built out or not built out, any easements.
Then it’s external features and finishes. So landscaping extent and costs, shedding, paving, pools, outdoor entertainment areas other notable features.
Then he applies the same principle inside, house size and construction style and materials used. Was the home boutique built or a volume built home, level of finishes, ceramic tiles over porcelain tiles, solid timber floors over floating floors, room sizes, cupboards or walk in robes, carpet quality, window furnishing quality, ceiling heights, ornate features such as cornices, square set as opposed to cover cornice, Kitchen, laundry, bathroom and ensuite benchtops type and extent, sink type, tap and shower head fittings, types of appliances, bath type, framed or frameless shower screens, tiling extent full height or tiled to code height, types of heating and cooling, single glazed or double glazed windows, window types, sliding, awning, double hung, shugg or other. Wall finishes and extent if featured.
It is this attention to detail combined with over 20 years as a master builder and estimator that allows Wes to consistently outsell all other comparable sales in the area because he knows exactly how to position the property against all other properties. Once Wes has completed his analysis he knows more about your property than the vendor and any local agent. He won’t accept a reduction I price based on being talked down buy a buyer. The buyer either has the money to buy the home or they don’t. If they don’t, then maybe they need to look in another cheaper suburb.
The vendor should never lose money on a sale because the buyer doesn’t have enough money. That doesn’t make sense but unfortunately 99% of agents don’t care and they’ll condition the vendor to sell it anyway. At Real Estate Geelong Wes is adamant that as a buyer of a property he’s selling, You either have the money to buy it at what we’re asking, or find the money, or buy elsewhere”.
Wes only works by referral because to get the exceptional results takes effort and patience and neither is negotiable. Please check out our testimonials at Real Estate-Geelong
- Susan Jones
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Contact for price
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